“The core group of customers who will pay the most for your locally grown produce are those who value local food; want to support the local economy; are looking for the health benefits of buying local; and value their relationship with you, the grower,” according to Dr. Tim Woods, who spoke recently to growers at the well-attended Illinois Growers Conference. These customers care about value, but are not primarily price shoppers. [Read more…]
When four women moved to the Utah desert for a change of scenery, they really didn’t know what they were getting into.
The women had retired from other careers and were looking for a change. Pat Hosko, also known as ‘Mom,’ her daughter Cindy Dages and Bev Adair hail from Ohio. They purchased a piece of property in Beryl, Utah, sight unseen, after family members checked it out. Shari Thomas from Oregon became friends with Cindy via the internet, and decided to join the three women in Utah. Together, they quickly become known as ‘The Four Country Gals.’ [Read more…]
by Karl H. Kazaks
Earlier this year, Maine’s governor signed a law making The Pine Tree State the second state in the country (after Connecticut) to require food producers to label foods which contain GMO ingredients. Those laws only take effect, however, when five other surrounding states also pass similar legislation.
Such legislation has been proposed in over half the states. [Read more…]
Savvy businesspeople know that happy customers return and spend more money. Smart farmers ask loyal CSA, farmers market and restaurant customers what they liked. Smart businesspeople seek customer suggestions for the future.
Visitors to farm-based food stores, cafes or restaurants tend to stay longer and spend more money according to Eric Nusbaum, Ph.D. of Wheelwright Consultants in Greenfield, MA, who led a workshop at the 2013 Harvest New England Ag Marketing Conference & Trade Show. However, growers considering adding commercial kitchens should still use careful analysis to confirm a viable market justifies the significant investment.
The bane of phytophthora root rot is familiar to Fraser fir growers.
It’s familiar to producers of non-Christmas tree woody ornamental trees and shrubs, as the soil-borne water mold can affect a variety plants including azalea, dogwood, rhododendron, and boxwood.
Phil Van Soelen and Sherrie Althouse spent a portion of the late 1970s working at a nonprofit native plant restoration and environmental education organization, growing native plant species. Their work there prepared them for what they do today, owning and operating California Flora Nursery, a native plant business located just north of Santa Rosa, CA in the town of Fulton.
With winter upon us, it’s time to plan for the upcoming year. If you’re so inclined (and aren’t already doing so already) consider using the colder months to extend your growing and harvesting season — even aim for year-round production.
With the winter show season in full gear, it’s worth reviewing the advantages of attending trade shows as well provide tips to get the most out of your experience, whether as an exhibitor or attendee. [Read more…]
Farm-based food operations bring extra visitors and encourage those guests to stay at the farm longer. “The longer they stay, they more money they spend,” said Eric Nusbaum, Ph.D. of Wheelwright Consultants in Greenfield, MA.