More than a special occasion

2020-05-27T13:59:08-05:00May 27, 2020|Grower, Grower West|

Watching for trends in color selections pays off. “Everyone wants peach, cream and blues,” Beth Syphers (right) said.
Photo courtesy of Crowley House Flower Farm & Studio

by Sally Colby

There’s no doubt Beth Syphers’s early years influenced what she’s doing today. “Growing up, we had amazing, beautiful flowers with a lot of different landscape specimens that bloomed year-round,” said Beth. (more…)

Should growers be concerned about the Asian giant hornet?

2020-05-29T13:58:00-05:00May 27, 2020|Grower, Grower West|

The Asian giant hornet
Photo courtesy of Allan Smith-Pardo, Invasive Hornets, USDA APHIS PPQ, Bugwood.org

by Courtney Llewellyn

If you were to pay attention solely to the sensationalized news reports, you might think America was about to be overrun by so-called “murder hornets.” In reality, Asian giant hornets (AGHs) are not necessarily a threat – yet. (more…)

CSAs talk planning & organization

2020-05-27T13:12:39-05:00May 27, 2020|Grower, Grower East, Grower Midwest, Grower West|

by Deborah Jeanne Sergeant

Community supported agriculture (CSA) programs have become another means for producers to bring income to the farm as well as lock in markets and a revenue stream. Garrett Ziegler, MSU Extension Community Food Systems Educator, recently spoke on the topic as part of the MSU Extension Beginning Farmer webinar series. (more…)

Develop a marketing strategy to target the right customers

2020-05-27T13:00:00-05:00May 27, 2020|Grower, Grower East, Grower Midwest, Grower West|

“Marketing strategy is about solving the customer’s problems, not yours,” Matt LeRoux said.
Photo by Catie Joyce-Bulay

by Catie Joyce-Bulay

“I like to think of it as ‘the smell of the flower will draw in the bee,’” said Matt LeRoux, describing the importance of creating an identity for your farm business. (more…)