Creating effective and eye-catching signage

2019-10-04T08:35:12-05:00October 4, 2019|Grower, Grower East, Grower Midwest, Grower West|

This sign features many elements that make it effective: It is the shape of the product being offered, it’s large, it’s easily readable, it has highly contrasting colors – and the arrow even helps to direct customers in the right direction.

by Courtney Llewellyn

Some shoppers go out with a very specific idea of what they wish to purchase. Others let themselves fall victim to their impulsive whims. How does a greenhouse or farm stand draw in both of these types? Let the customers know exactly what you have before they drive past with your signage. (more…)